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Dig A Hole: Dick Wilson, Charmin Toilet Paper’s Mr. Whipple

November 19th, 2007 by Scott Marks

one-of-mr-whipples-last-wipes-1999.jpg

One of Mr. Whipple’s last wipes

For twenty years and over five hundred TV commercials, professional toilet paper salesman Dick Wilson’s finicky Mr. Whipple cautioned his customers not to squeeze the Charmin.

Mr. Whipple, a constipated soul if ever there was one, seemed less concerned with his viewers’ regularity than he did their fetishistic fondling of rolls of toilet paper. Each commercial ended with Mr. Whipple, presumably on his way to squeeze out a loaf, first succumbing to the plush squeezability of Charmin bath tissue.

When asked what color toilet paper he preferred, Whipple quipped, “Make it white. I’ll color it myself.”

When not hawking sh*t paper, Dick Wilson popped up in numerous bit roles on popular television shows like Bewitched, The Munsters and Marcus Welby, M.D.

Funeral services for Mr. Wilson, who was 91, will be held at the Burbank Sanitation Department where his body will be crumpled and flushed down a toilet.

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Comments

4 Responses to “Dig A Hole: Dick Wilson, Charmin Toilet Paper’s Mr. Whipple”

  1. John Schultz on November 19th, 2007 8:02 pm

    What a legacy! That Charmin was like crack…no pun intended.

  2. Scott Marks on November 20th, 2007 9:28 am

    He played a damn good drunk, too!

  3. Joel Wicklund on November 20th, 2007 7:19 pm

    I never understood that ad campaign. It’s tissue paper, wrapped in plastic (to quote Jack Nance) for god’s sake. The produce department is where your fondling customers become a worry.

  4. Scott Marks on November 20th, 2007 8:56 pm

    If ever a commercial reduced humanity to the level of drooling retardates it’s this one. Who gets off from squeezing toilet paper? Pinch it between your butt cheeks, not in the middle of a supermarket aisle.

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